Rank Your Store. Grow Organic Revenue. Stop Paying for Every Click.
We fix the technical debt, build category page authority, and earn editorial links that move your product pages to page one — where buyers with purchase intent actually click.
E-commerce SEO gets your online store ranking in organic search for the product, category, and commercial comparison terms buyers type before purchasing.
Four Problems Costing Your Store Revenue Right Now
Every e-commerce SEO failure traces to one of these. Most agencies patch symptoms. We rebuild the architecture.
Wasted Crawl Budget
Googlebot has a daily crawl limit for your domain. Filter pages, size variants, expired products, and paginated archives burn through it on content that will never rank. Your highest-revenue category pages get crawled once a month — sometimes less. Rankings stagnate while competitors get crawled daily.
Duplicate Product Descriptions
Manufacturers send the same description to every retailer in their network. Hundreds of competitor sites publish identical text. Google ranks the original — usually the brand or a dominant retailer — and filters the rest. Your product pages are invisible regardless of your price, delivery speed, or returns policy.
Category Pages With No Content
Buyers searching "waterproof running shoes" or "ergonomic office chairs under £300" are ready to purchase. Google returns category pages for these queries — but yours has a heading, a filter bar, and a grid. No content, no keyword signals. Competitors who built real category content outrank you by default.
No Editorial Link Authority
Dominant e-commerce competitors rank partly because lifestyle sites, review platforms, and vertical media link to their category pages editorially. These links build domain-wide authority that Google treats as genuine endorsement. Most stores have only supplier directories and low-traffic guest posts — which move nothing.
Get a 24-hour diagnosis of all four issues on your site — no cost, no pitch call
Everything in Your Monthly Plan
One retainer. No upsells. Every item below is included from month one.
How We Build Your E-commerce SEO Programme
Five phases. Each delivers a defined output. No slide decks, no strategy documents that gather dust.
Discovery & Technical Audit
We connect GA4 and Search Console, crawl your site, and run a 200-point technical audit. You receive the findings as a prioritised fix backlog — not a PDF — before month one ends.
Keyword Mapping & Roadmap
Full keyword research mapped to specific category, product, and content gap pages. We identify the 20 quick-win terms ranking positions 6 to 20 that a sprint can move to page one in 60 days.
Technical Foundation
Crawl budget fixes, Core Web Vitals remediation, schema deployment, and duplicate content resolution — in that order. Technical debt limits every content and link investment made before it is fixed.
Content & On-Page
Category page content written for commercial search intent. Product descriptions rewritten for your top revenue SKUs. Internal link equity rebuilt to reach deep product pages that currently go unindexed.
Authority & Scale
Editorial link placement in DA 30+ publications covering your product verticals. As domain authority grows, we expand keyword targeting into adjacent categories — the compounding phase where results accelerate.
See exactly what's holding your store back — free, in 24 hours
We analyse your top pages, your competitors, and your biggest technical blockers. No pitch call required.
E-commerce SEO Pricing
Three plans. No setup fees. No lock-in. Move between plans as your store scales.
Foundation technical work, category content, and niche authority building for stores under 500 SKUs.
- 200-point technical audit, month one
- Up to 10 category pages/month
- Up to 20 product descriptions/month
- 3 editorial links/month (DA 30+)
- Product + BreadcrumbList schema
- Monthly revenue report
- Dedicated account manager
Full technical programme, category authority content, buying guides, and aggressive link building for national or international markets.
- Everything in Starter
- Up to 30 category pages/month
- Up to 60 product descriptions/month
- 6 editorial links/month (DA 40+)
- Full schema suite — Product, Offer, Rating
- Buying guides + comparison content
- Competitor intelligence monthly
- Core Web Vitals remediation included
- Senior account manager
Bespoke programme for large catalogues, international stores, and enterprise platforms needing log file analysis and hreflang management.
- Everything in Growth
- Unlimited category + product scope
- 10+ editorial links/month (DA 50+)
- Log file analysis + Googlebot review
- JS rendering audit and fix
- International hreflang management
- Dev team sprint integration
- Weekly reporting + SLA response
- Director-level account management
SEO Rangers vs Your Other Options
An honest comparison — what you actually get.
| Requirement | SEO Rangers | Freelancer | Large Agency | In-House |
|---|---|---|---|---|
| E-commerce specialism | ✓ Dedicated | Varies | 1 of 12 services | Depends on hire |
| Technical implementation | ✓ Included | Extra cost | Often extra | ✓ Yes |
| Editorial link building | ✓ DA 30+ publishers | ✗ Guest posts/PBNs | Quality varies | ✗ No network |
| Revenue-attributed reporting | ✓ GA4 revenue tracked | ✗ Rankings only | Traffic focused | Tool-dependent |
| Lock-in contract | ✓ None — monthly | ✓ None | ✗ 12-month typical | ✗ Employment contract |
| Typical monthly cost | $599 – $3,499 | $300 – $1,500 | $3,000 – $10,000+ | $5,000 – $9,000 salary |
Built for Every Product Vertical
Search intent, schema requirements, and competitive dynamics differ by category. Our strategy adapts.
Results From Real Stores
Not aggregated case studies. Numbers from specific clients in specific markets.
"2,000 to 18,000 monthly organic visitors in eight months. Organic revenue now outperforms all paid channels combined. The difference was category content and the technical fixes they made in month one that our previous agency never touched."
"Same manufacturer descriptions as 40 other retailers. SEO Rangers rewrote our top 200 SKUs, fixed the faceted navigation crawl issue, and placed links in four genuine publications. We now rank for 850 keywords we had zero presence in before."
"The hreflang fix alone was worth the first three months — Google was serving the wrong country variant to international buyers. Add the category content and link programme and we are up 420% organic revenue year on year."
E-commerce SEO — Common Questions
Specific answers to questions e-commerce store owners actually ask.
Start With a Free E-commerce SEO Audit
We analyse your store, your competitors, and your biggest blockers. You get a ranked fix list in 24 hours — no pitch call required.